CS学生的微观经济学
我最近阅读了 Joel Spolsky 撰写的关于“给计算机科学大学生的建议”的文章 - http:// /www.joelonsoftware.com/articles/CollegeAdvice.html。
乔尔在其中表示，对于企业而言，了解业务基础知识的程序员将比不了解业务基础的程序员更有价值。许多想法在代码中确实有意义，但在商业中却没有意义。
我想知道是否有一些CS学生学习微观经济学的快速参考手册。我想知道可以帮助人们了解其基础知识的电子书。
I recently went through the article on "Advice for Computer Science College Students", by Joel Spolsky - http://www.joelonsoftware.com/articles/CollegeAdvice.html .
In that Joel says that a programmer who understands the fundamentals of business is going to be a more valuable programmer, to a business, than a programmer who doesn't. Many ideas do make sense in code, but not in business.
I'd like to know if there are some quick reference manuals for CS students to learn micro-economics. I'd like to know the ebooks that would help one to understand the basics of it.
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虽然不是电子书，但如果你能拿到手的话，非常值得一读。约翰·吉尔莫 (John Gilmour) 曾写过一本关于经营小企业的书，他曾经拥有一家赃物店。是的，你没看错，是一家鞋店。
他在澳大利亚一家州级报纸的金融版块定期发表文章，并最终将它们全部出版成书（名为《小企业士兵》）。
他涵盖了一些很好的话题，例如：
他以一种非常幽默和引人入胜的方式完成了这一切，这让我很感兴趣。
基本上，这一切都是为了利用好时光并度过坏时光，这让我在商业上比我在大学学习的任何商业科目都走得更远。
你可能还想看看约翰·克里斯（John Cleese，Monty Python 的一员）写的几本书，书名叫《所以你认为你能卖》和《所以你认为你在做生意》——同样幽默有趣，但与销售、管理和会计信息更加紧密地结合。
我会用前者来了解商业的现实，用后者来了解在理想世界中应该如何做（当然，事实并非如此）。
Not an ebook but well worth reading if you can get your hands on it. There's a book on running a small business by one John Gilmour, who used to own a bootery. Yes, that's right, a shoe shop.
He published periodic articles in the finance section of a state-wide newspaper in Australia and ended up publishing them all as a book (called "Small Business Soldier").
He covered such good topics like:
And he did all this in a very humorous and engaging way which kept my interest.
Basically, it was all about taking advantage of good times and surviving bad times and this got me further in business than any of the commerce subjects I did at University.
You might also want to look into a couple of books from John Cleese (one of the Monty Python crowd) called something like "So you think you can sell" and "So you think you're in business" - same humorous engaging manner but more closely aligned to sales, management and accounting information.
I would use the former to learn about the realities of business and the latter to learn about how it should be done in an ideal world (which, of course, it isn't).
要理解基本理论，您有几个选择。在理解经济学和商业战略如何相互作用方面，我发现以下内容很有帮助：
McAfee 的竞争解决方案 (http ://www.amazon.com/Competitive-Solutions-Strategists-Preston-McAfee/dp/0691124035/ref=sr_1_2?s=books&ie=UTF8&qid=1322681964&sr=1-2)
这些书重点关注经济学如何驱动商业战略。
对于基础微观理论，瓦里安的《中级微观经济学》很好。 （http://www.amazon.com/Intermediate-Microeconomics-Modern-Approach-Eighth/dp/0393934241/ref=sr_1_1?s=books&ie=UTF8&qid=1322682191&sr=1-1）
如果你愿意更技术性的东西（即涉及微积分），请参阅 Nicholson 的微观经济理论或 Jehle &雷尼的高级微观经济理论。
鉴于您从事高科技行业，您可能还会喜欢夏皮罗和瓦里安的《信息规则》。
To understand basic theory, you have a couple options. In terms of understanding how economics and business strategy interact, I found the following helpful:
The Economics of Strategy by Besanko et al. (http://www.amazon.com/Economics-Strategy-David-Besanko/dp/0470373601/ref=sr_1_1?ie=UTF8&qid=1322681916&sr=8-1)
Competitive Solutions by McAfee (http://www.amazon.com/Competitive-Solutions-Strategists-Preston-McAfee/dp/0691124035/ref=sr_1_2?s=books&ie=UTF8&qid=1322681964&sr=1-2)
These books focus on how economics drives business strategy.
For basic micro theory, Varian's Intermediate Microeconomics is good. (http://www.amazon.com/Intermediate-Microeconomics-Modern-Approach-Eighth/dp/0393934241/ref=sr_1_1?s=books&ie=UTF8&qid=1322682191&sr=1-1)
If you want something more technical (i.e. involving Calculus), see Nicholson's Microeconomic Theory or Jehle & Reny's Advanced Microeconomic Theory.
Given that you are in high tech, you may also enjoy Information Rules by Shapiro and Varian.