Android 市场下载统计数据使谷歌分析数字相形见绌
我在 http://market.android.com/publish/ 上得到了一个应用程序，显示大约 20k 活跃用户安装数/总安装数 30k。然而，该应用程序的谷歌分析（这并没有真正做任何奇怪的事情。它只是使用普通的 api，收集相当标准的数据）。自推出以来，已显示超过 10 万的独立访客（本月到目前为止约为 3.7 万）。
我应该相信什么？我怎样才能知道什么是对的，什么是错的？
I got an application that on http://market.android.com/publish/ shows around 20k active installs / 30k total installs. However, google analytics for the app (that's not really doing anything weird. It's just using the normal api, collecting fairly standard data). Is showing 100k+ unique visitors since launch (around 37k so far this month).
What should I trust? How can I find out what's right and whats wrong?
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你确定你正在比较苹果和苹果吗？这里有橙子吗？谷歌市场数字是独立安装量。一次安装可能会导致大量访问，例如有人在您启动应用程序后立即安装了您的应用程序并每天访问它（甚至每天多次）。对于市场统计数据和分析来说，这都将计为“1”。
您可以在分析中选择高级细分“新访客”，这应该更具可比性。
另一种解释可能是您或其他人在另一个市场或互联网上的某个地方发布了您的 APK，并且从那里获取它的人会被分析跟踪，但当然不会被市场数字跟踪。
Are you sure you're comparing apples & oranges here? The google market numbers are unique installs. One install can lead to a very high number of visits, for instance somebody installed your app right after you launched it and visited it every day (or even multiple times per day). This will all count as "1" for the market stats and as very many for analytics.
You can select the Advanced Segment "new visitors" in analytics and this should be much more comparable.
Another explanation can be that you or someone else published your APK on an alternative market or just somewhere on the internet, and people who get it from there are tracked by analytics but of course not by the market numbers.