如何确定访问您网站的用户的人口统计数据？
广告服务器似乎（并且确实）非常了解利用行为和上下文定位访问某个网页的用户。我也希望能够跟踪这些数据。我特别想知道：
- 年龄范围
- 男性/女性
- 地理信息
我希望根据每个请求提供此信息（而不是每日摘要）
实现此目的的最佳方法是什么？
谢谢！
Ad-Servers seem (and do) know a lot about the use who is visiting a certain webpage leveraging Behavioral and Contextual Targeting. I would love to be able to keep track of that data as well. In particular I would like to know:
- age range
- male/female
- geographical info
I would like this information on a per request basis (not a daily summary)
What is the best way to accomplish this?
Thanks!
如果你对这篇内容有疑问，欢迎到本站社区发帖提问 参与讨论，获取更多帮助，或者扫码二维码加入 Web 技术交流群。
绑定邮箱获取回复消息
由于您还没有绑定你的真实邮箱，如果其他用户或者作者回复了您的评论，将不能在第一时间通知您！
发布评论
评论（4）
有些供应商专门研究您网站的流量特征。粗略地说，他们的工作原理是从大量网站中找到与您的网站最接近的匹配项，而这些网站实际上拥有详细的人口统计数据。为了改进匹配，其中一些为您提供了一个 javascript 片段，可将其插入到您的网站页面中，以收集用户数据并将其发送到他们的服务器（或多或少类似于网络分析代码）。
Quantcast 就是这样的供应商。我包含的链接将带您进入他们的页面，其中显示示例受众人口统计报告。
群体科学是另一个。
这些都不是免费的（尽管他们可能有免费增值服务，但我不知道。
Alexa<另一方面，/a> 是免费的，并提供类似的数据；只需在文本框中输入您网站的网址，然后当您看到结果页面时，选择“受众”选项卡。
There are vendors who specialize in characterizing your Site's traffic. Very roughly they work by finding the closest match to your Site from among a large population of Sites in which they do in fact have detailed demographic data. To improve the matching, some of them give you a javascript snippet to insert into your Site's pages to collect user data and send it to their servers (more or less like web analytics code).
Quantcast is such vendor. The link i included will take you to their page that displays sample audience demographic reports.
Crowd Science is another.
Neither of these are free (though they might have a freemium service, i don't know.
Alexa, on the other hand, is free and offers similar data; just enter your Site's url in their textbox, then when you get the results page, select the Audience tab.
年龄和性别：询问您的用户。
地理信息：使用 GeoIP 定位。
Age and Gender: Ask your users.
Geographical Info: Use GeoIP targeting.
你可以尝试 Hitwise，但它有点贵 IIRC
You can try Hitwise, but it's a little on the pricey side IIRC
Doug 的回答是一个很好的答案，但基于 Google Analytics 对 DoubleClick 的收购，现在 Google Analytics 也可以为您提供这个答案。所以它是免费的。
Google Analytics（分析）人口统计数据和兴趣
请注意，无论您从谁那里获得此信息，该信息都是基于跨站点信息的。这是基于“第三方 cookie”，许多用户根据浏览器的安全/隐私设置将其关闭（有时不知道自己正在这样做）。
Doug's is a good answer, but Google Analytics now gives you this too, based on their acquisition of DoubleClick. So it's free.
Google Analytics Demographics & Interests
Note that no matter who you get this information from, the information is based on cross-site information. This is based on "third party cookies" which many users turn off (sometimes without knowing they are doing this) depending on their browser's security/privacy settings.