One of the best ways to promote a product is to create unique content relevant to your product.
Articles (Blogs, Guides, etc)
Graphics (charts, manuals)
Videos
Widgets
If done right, you will get links from other sites, leading to higher ranking in search results (Google, Yahoo). This will lead to more long-term traffic to your website.
Although you could do this on your own for free, there are may services and freelancers that can help you write blogs, for example.
I think banner ads, and even link ads do not give the best return unless they are well targeted. You mentioned AAdwords.
A lot of people will give you tactics (like blog commenting, sending press releases, etc). Here's a resource that actually lays out a strategy, and you can do just about all of it without spending a single dollar on advertising.
I personally think it is still keywords, back-links and search engine position that will make your site successful. Remember to get started give away your app for a year if your app is good they will become addicted.
I have built a calculator integrated with a billing, totaling form that I think is a tool that was well overdue I call it the spreadsheet calculator. It's simple to use as using a calculator. 90% pf the people can use without reading the help file. How many calculators do you know that you can save you results and print a invoice form. It's unique non like it. It belongs on everybodies favorites bar I am my friends use it almost daily.
This depends a lot on the site that you're trying to promote and the target demographic of the said site.
While banner ads, popup ads, pop down ads, side bar ads etc. have worked (and continue to work), they are also incredibly annoying to a lot of people. You might want to look at other viral marketing mechanisms which are becoming pretty relevant thanks to sites like YouTube (check out the Kobe Byant/Nike video) and social networking sites.
Well , no body mentioned developing an addon for promoting an app.
I developed gradientoo - a WYSIWYG CSS gradient generator and launched its Firefox addon. At the time of writing this post there are 698 Downloads and 203 active daily users as per these statistics. In the addon I have incorporated a link for gradientoo web app. The addon generates traffic and makes gradientoo's name spread. Chrome, safari, IE and opera also support addons. The best case would be to develop addons of your web app on these browsers also. But remember that your web app should always offer some thing more than its addon version. Similraly you can also host your addon on softpedia and download.com as a downloadable software. And last but not the least ,Mozilla AMO will be the prime source of your addon downloads. The more your addon spreads the more popular your web app becomes.
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创建独特的内容。
推广产品的最佳方式之一是创建与您的产品相关的独特内容。
如果操作正确，您将获得来自其他网站的链接，从而在搜索结果（Google、Yahoo）中获得更高的排名。 这将为您的网站带来更多的长期流量。
尽管您可以免费自己完成此操作，但也有一些服务和自由职业者可以帮助您撰写博客等。
我认为横幅广告，甚至链接广告，除非有很好的针对性，否则不会带来最好的回报。 您提到了 AAdwords。
Create unique content.
One of the best ways to promote a product is to create unique content relevant to your product.
If done right, you will get links from other sites, leading to higher ranking in search results (Google, Yahoo). This will lead to more long-term traffic to your website.
Although you could do this on your own for free, there are may services and freelancers that can help you write blogs, for example.
I think banner ads, and even link ads do not give the best return unless they are well targeted. You mentioned AAdwords.
很多人会给你一些策略（比如博客评论、发送新闻稿等）。 这是一个实际上列出了策略的资源，您几乎可以完成所有这些操作，而无需在广告上花费一美元。
启动和营销 Web 应用程序的终极指南：
http:// www.minisprout.com/web-apps/the-ultimate-guide-to-launching-and-marketing-your-web-app/
A lot of people will give you tactics (like blog commenting, sending press releases, etc). Here's a resource that actually lays out a strategy, and you can do just about all of it without spending a single dollar on advertising.
The Ultimate Guide to Launching and Marketing Your Web App:
http://www.minisprout.com/web-apps/the-ultimate-guide-to-launching-and-marketing-your-web-app/
如何不在互联网上做广告？
How about how not to advertise on the internet?
我个人认为，关键字、反向链接和搜索引擎排名仍然是您网站成功的关键。 请记住开始赠送您的应用程序一年，如果您的应用程序很好，他们就会上瘾。
我构建了一个与计费、总计表单集成的计算器，我认为这是一个早该出现的工具，我将其称为电子表格计算器< /a>. 使用起来就像使用计算器一样简单。 90%的人不用看帮助文件就可以使用。 您知道有多少计算器可以保存结果并打印发票表格。 它是独一无二的不喜欢它。 它属于每个人的最爱吧，我是我的朋友，几乎每天都使用它。
I personally think it is still keywords, back-links and search engine position that will make your site successful. Remember to get started give away your app for a year if your app is good they will become addicted.
I have built a calculator integrated with a billing, totaling form that I think is a tool that was well overdue I call it the spreadsheet calculator. It's simple to use as using a calculator. 90% pf the people can use without reading the help file. How many calculators do you know that you can save you results and print a invoice form. It's unique non like it. It belongs on everybodies favorites bar I am my friends use it almost daily.
这在很大程度上取决于您要推广的网站以及该网站的目标人群。
虽然横幅广告、弹出广告、下拉广告、侧边栏广告等已经发挥了作用（并将继续发挥作用），但它们对很多人来说也非常烦人。 您可能想看看其他病毒式营销机制，由于 YouTube（查看科比·拜恩特/耐克视频）和社交网站等网站，这些机制变得非常相关。
This depends a lot on the site that you're trying to promote and the target demographic of the said site.
While banner ads, popup ads, pop down ads, side bar ads etc. have worked (and continue to work), they are also incredibly annoying to a lot of people. You might want to look at other viral marketing mechanisms which are becoming pretty relevant thanks to sites like YouTube (check out the Kobe Byant/Nike video) and social networking sites.
好吧，没有人提到开发一个插件来推广应用程序。
我开发了gradientoo - 一个所见即所得的 CSS 渐变生成器，并启动了它的 Firefox 插件 。 截至撰写本文时，有 698 次下载和 203 名每日活跃用户 统计。 在插件中，我添加了 gradientoo Web 应用程序的链接。 该插件会产生流量并让 Gradientoo 的名字传播开来。 Chrome、safari、IE 和 Opera 也支持插件。 最好的情况是也在这些浏览器上开发网络应用程序的插件。 但请记住，您的网络应用程序应该始终提供比其插件版本更多的东西。 同样，您也可以将您的插件作为可下载软件托管在 softpedia 和 download.com 上。 最后但并非最不重要的一点是，Mozilla AMO 将成为您插件下载的主要来源。 您的插件传播得越多，您的网络应用程序就会变得越受欢迎。
Well , no body mentioned developing an addon for promoting an app.
I developed gradientoo - a WYSIWYG CSS gradient generator and launched its Firefox addon. At the time of writing this post there are 698 Downloads and 203 active daily users as per these statistics. In the addon I have incorporated a link for gradientoo web app. The addon generates traffic and makes gradientoo's name spread. Chrome, safari, IE and opera also support addons. The best case would be to develop addons of your web app on these browsers also. But remember that your web app should always offer some thing more than its addon version. Similraly you can also host your addon on softpedia and download.com as a downloadable software. And last but not the least ,Mozilla AMO will be the prime source of your addon downloads. The more your addon spreads the more popular your web app becomes.