开始一个项目后突然发现新的竞争，你如何说服自己继续下去？
我知道这是一个主观问题，但我想看看其他人如何处理这个问题：
当你试图创办一家企业或一个项目并突然面临竞争时，无论是由于缺乏研究还是完全由于竞争，你如何说服自己和你的队友新的初创公司，我们应该继续下去吗？
考虑到这种非常具体的情况，有哪些激励技巧？
我试图在被烧伤之前提前学习这一点。
谢谢。
I understand this is a subjective question but I want to see how others dealt with this issue:
How do you convince yourself and your teammates while trying to start a business or a project and suddenly faced with competition, whether due to lack of research or entirely new startups, that we should keep going?
What are some motivational techniques, considering this quite specific situation?
I'm trying to learn this in advance before getting burned.
Thanks.
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如果没有竞争，我会非常担心。 没有竞争只能意味着两件事：
虽然选项 1 可能是正确的，但可能性很小。
如果没有竞争，你可能创造出一个没有市场的产品，那么你就遇到了真正的麻烦。
If there is no competition, then I would get really worried. Having no competition can only mean 2 things:
While option 1 could be true, it is very unlikely.
If there is no competition, you probably created a product without a market, and then you are in real trouble.
确保你所做的事情确实值得做。 无论竞争如何，如果你有一个好主意或者你知道你的主题比其他人都好，那么你就会成功。
但面对这个问题时，您需要查看您的业务案例。 这是你运用判断力和灵活性的地方。
Make sure that what your doing is really worth doing. Regardless of competition if you have a great idea or you know your subject are better than anyone else does then you will succeed.
But when faced with this you need to look at your business case. This is where you use judgement and flexibility.
忽略竞争，做你的潜在客户想要/需要的事情。 竞争也表明那里有良好的市场，并且不要忘记市场总是足够大以支持多个提供商。
Ignore the competition and do what your potential clients want / need. Also competition clarified that there is good market in there and don't forget market is always big enough to support more then one providers.
找出竞赛项目中的缺陷，并知道自己可以做得更好。 在这种情况下，竞争是一件好事，而不是坏事。 没有它，你的努力可能会变慢并且缺乏创新性。
Find faults in the competition's project, and know you can do better. Competition is a good thing, not a bad thing, in this context. Without it, your efforts very well may be slower and less innovative.
竞争只会告诉你，你走在正确的道路上。 提供比他们更好的产品。
Competition only tells you, that you are on the right track. Deliver a better product than they do.
这是一个绝佳的机会。 您有一系列的好处。
总而言之，这种事就发生在我身上。 我发布了一个项目，一天后我发现了（非常明显的）竞争对手。 域名更好、更短，在市场上存在的时间更长，内容也更多。 这有点令人沮丧，但我意识到我的产品在一些小方面更好。 我还修复了我在竞争对手中看到的许多可用性错误。 我开始受到关注：谷歌的最高结果、持续的访问、更大的市场份额。 还有很长的路要走，但其中一些道路只是比其他人做得更好。 再加上一点点。
一切都与乐观有关
This is an amazing opportunity. You have an array of benefits.
All in all, I had that happen to me. I released a project and a day after I found (quite obvious) competitors. Domain names were better and shorter, they were in the market for longer, had more content. That was a bit discoraging, however I realized my product is better in small ways. I also fixed a lot of usability bugs that I saw in competitors. And I am beginning to get traction: top results in Google, constant visits, bigger market share. There is a long way to go, but some of that path is simply doing better than the other guy. Plus a little bit more.
it's all about optimism