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Closed 9 years ago.
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我建议使用托管服务进行电子邮件营销。 当然,您可能会找到适合该工作的软件。 主要问题是可交付性。 邮寄服务增加了邮件到达目的地的机会。 它还提供了非常有用的报告,显示有多少人打开了以及谁点击了哪些内容。 恕我直言,这些服务的价格非常合理。
我正在使用 MailChimp,我对他们的服务感到满意。 他们有一个易于使用的 API,因此您可以通过编程方式控制您的营销活动。 我正在从 Java 调用它,并且正在打包代码以将其发布到网上。
I would recommend using a hosted service for email marketing. Sure, you may find just the right software for the job. The main issue is deliverability. A mailing service increases the chances of your mail reaching the destination. It also provides very useful reports of how many opened and who clicked what. IMHO, the price of those services is very much justified.
I'm using MailChimp and I'm happy with their service. They have an easy to use API, so you can control your campaigns programatically. I'm invoking it from Java and I'm in the process of packing my code to post it online.
我的建议是在 Web 应用程序中处理选择加入和选择退出操作,将每个“列表”的地址存储在您喜欢的任何数据库中,然后仅使用 JavaMail API 来处理实际的电子邮件功能。 它很简单,更容易集成到现有的应用程序中,并且以后当您必须维护这个系统时,您会更高兴。
My recommendation would be to handle opt-in and opt-out operations in a web application, store addresses per "list" in whatever database you prefer and just use the JavaMail API to handle the actual email functionality. It's trivial, much easier to integrate into an existing app, and you'll be much happier later on when you have to maintain this system.