每个产品都需要自己的域名吗？
我们正在开始一个我工作的新项目，正在讨论的事情之一就是产品的名称。 公司的其他部门似乎非常重视可用的域名，例如。 [产品].com. 我的意思是，这并不重要，因为 [product].[companydomain] 或 [companydomain]/[product] 同样好并且显然可用。
我是在胡说八道吗？ 是否有强有力的理由支持持有您想要的名称的域名？
We are starting out a new project where I work and one of the things being talked about is the name of the product. The rest of the company seem to place great importance on the domain name being available eg. [product].com. I am saying that it does not matter as [product].[companydomain] or [companydomain]/[product] are just as good and are obviously available.
Am I talking nonsense? Is there a strong argument for holding a domain with the name you want?
如果你对这篇内容有疑问，欢迎到本站社区发帖提问 参与讨论，获取更多帮助，或者扫码二维码加入 Web 技术交流群。
绑定邮箱获取回复消息
由于您还没有绑定你的真实邮箱，如果其他用户或者作者回复了您的评论，将不能在第一时间通知您！
发布评论
评论（4）
营销人员确实喜欢域名，因为在小册子上打印 [product].com 比 [something]/[somethingelse]/[product] 更酷。 鉴于域名每年的费用约为 10 美元，这并不是什么大问题。
另一方面，如果您的品牌已经很强大，[strongbrand]/[newproduct] 可能比 [unknownproduct].com 更好。 你甚至可以将两者结合起来； 只需获取新域名，并将其重定向到您公司的网站（反之亦然）。
Marketing people do like domains, because it's cooler to print [product].com on a brochure than [something]/[somethingelse]/[product]. Given that domains cost something like $10/year, it's not a big deal.
On the other hand, if your brand is already strong, [strongbrand]/[newproduct] could be better than [unknownproduct].com. You could even combine the two; just get the new domain, and redirect it to your company's site (or vice versa).
要访问您的 Gmail 帐户，您可以访问 google.com/mail 或仅访问 gmail.com。
microsoft.com/xbox 会像 xbox.com 一样有效吗？
我认为这在很大程度上取决于您的公司和您正在创建的产品。 然而，product.com 域产生了很大的影响。
To get to your gmail account do you go to google.com/mail or just to gmail.com.
Would microsoft.com/xbox be as effective as xbox.com?
I think it does depend massively on your company and the product you're creating. However, there is a lot of impact created by a product.com domain.
除了已经提到的原因之外，您一定要确保域名可用，否则其他人最终会获得您的部分流量。 他们可能想要付费将其重定向给您，他们可能会以一大笔钱卖给您域名，或者他们可能会尝试起诉您使用他们的名字......
无论您如何看待它（收入损失，付费重定向），您都会如果其他人拥有您产品的域名，您会损失一些钱。
As well as the reasons already mentioned, you should definitely make sure the domain name is available, otherwise someone else will end up getting a portion of your traffic. They may want paying to redirect it to you, they may sell you the domain for a fortune, or they may try to sue you for using their name...
Any way you look at it (lost revenue, paid redirection), you will lose some money if someone else owns the domain name for your product.
如今，我们应该说域名是一个“域名”...人们将在互联网上了解您的产品，这意味着尽可能“干净”。 所以我的建议是为每个产品都有一个域名，即使您可以将产品名称与您的通用品牌结合起来......
Nowadays, we should say that a domain is a "doname"... People is going to learn about your product in the internet, and that means to be as "clean" as possible. So my advice is do have a domain for every product, even if you may unite the name of the product with your general brand...